Transforming Market Research

Yazi is a pioneering market research platform that revolutionizes the way agencies collect and analyze data. With its seamless WhatsApp integration and powerful features, Yazi offers unparalleled reach, flexibility, and efficiency in data collection.

Unparalleled Reach and Engagement

Capture a diverse and engaged audience

Broaden Your Reach
Utilize WhatsApp's high penetration rate in African countries to capture a wider audience and ensure representative data.
Increased Response Rates
Engage participants with WhatsApp and experience response rates 3x-10x higher compared to email or SMS.

Flexibility and Depth in Data Collection

Dive deeper into consumer behavior and preferences

Various Question Types
Supports open text, multiple-choice questions, and media inclusion (images, videos, voice notes) for qualitative research.
AI-powered Insights
Automatically categorizes, transcribes, and labels media using AI to turn qualitative data into quantifiable insights.